A popular vegan fast food restaurant is expanding in New York, just weeks after bringing the Atlanta-based concept to Brooklyn.
Slutty Vegan, Pinky Cole’s vegan chain with a near cult following, will open its second New York location at 300 West 135th Street in November. Slutty Vegan Harlem will serve a carry-out menu featuring creative takes on vegan burgers, sandwiches and more made with plant-based meat and all donning racy names.
“This is a full circle moment for me,” says Pinky. “I had a restaurant a few blocks away that was destroyed in a grease fire. To come back to the place that helped me get started is such a big deal for the realization of my dream, and this quite frankly is my redemption story!”
The new outpost will be the brand’s eighth brick-and-mortar, opening on the heels of its New York sister location in Brooklyn, which opened in September 2022.
The full menu will be available for takeout and delivery, and includes fan-favorites like the One Night Stand, a burger loaded with vegan bacon, vegan cheese, caramelized onions, lettuce, tomato and “Slut Sauce” on a vegan Hawaiian bun and the Fussy Hussy, a burger loaded with pickles, vegan cheese, caramelized onions, lettuce, tomato and “Slut Sauce” on a vegan Hawaiian bun. Additional menu options include the Heaux Boy featuring vegan shrimp tossed in a New Orleans style batter and the Hollywood Hooker, a vegan chopped Philly with jalapeños, bell peppers and caramelized onions, vegan provolone, lettuce, tomato, ketchup and vegan mayo on a hoagie roll.
In May 2022, the brand celebrated a $25M Series A fundraising round that resulted in Slutty Vegan’s impressive $100M valuation, dually backed by Enlightened Hospitality Investments (co-founded by Danny Meyer of Union Square Hospitality Group) and New Voices Fund (led by billionaire entrepreneur & ESSENCE Ventures CEO Richelieu Dennis).
Before Slutty Vegan’s Brooklyn opening in September brought out long lines of avid fans and neighbors eager to try the plant-based fast foot, Slutty Vegan had pop-ups in New York, including a partnership with Shake Shake for a limited edition SluttyShack vegan burger.