The New Nobu Marrakech Marks The Brand’s First Venture In Africa

Food & Drink

In case you need another reason to visit the bustling beauty of Marrakech, Nobu Hotel Marrakech is set to open its doors in town later this month. The global lifestyle brand’s first property to open in Africa will be situated in the heart of the city’s Golden Triangle in the Hivernage district.

The Nobu Hotel and Restaurant Marrakech come as a collaboration between Hivernage Collection, MC Hotels, and Nobu Hospitality which will lend itself to the transformation of the former Pearl Marrakech into a Nobu Hotel and Restaurant.

“The partnership with Nobu Hospitality in the launch of the Nobu Hotel and Restaurant Marrakech will enable our existing Pearl Hotel to be taken to the next level. It is further significant as the launch in Marrakech will be the first Nobu Hotel in Africa,” says Ahmed Bennani, President Hivernage Collection. “Marrakech as a destination fits seamlessly within the Nobu Hotel collection and we expect it will be embraced by the strong base of European and US Nobu customers.”

The interior of the Nobu Hotel Marrakech will pay homage to the building’s history while still adding a touch of Nobu’s modern Japanese style. The all-suite property is set to feature a total of 71 spacious suites as well as a handful of destination dining including the infamous Nobu Restaurant and Bar and a panoramic rooftop complete with a guest pool, restaurant, and sushi bar. The hotel is also set to house one of the largest spa venues in the Nobu Hotel portfolio.

“We are excited to be working with Ahmed Bennani and his Hermitage Collection, and again with Daniel Shamoon and MC Hotels on this exciting project,” explains. Trevor Horwell, Chief Executive Officer Nobu Hospitality.

“An increasing number of hotel owners today want to maintain the integrity of their properties, whilst having an appetite to work with us to enable complete differentiation, revenue advantage, and leveraging our food and beverage prowess. The global health and economic crisis have underscored this, and with Nobu’s strong appeal to the local market as well as the international traveler, we are pleased to provide such advantage.”

More information—including rates and how to book—can be found on the official Nobu Marrakech website.

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